Tuesday, December 14, 2010

Isra-Mart srl:'Range anxiety' biggest barrier to EV uptake

www.isra-mart.com

Isra-Mart srl news:

UK businesses still need a lot of convincing that electric vehicles (EVs) are a viable transport option for their fleets, according to new research.

A survey of 507 middle managers conducted by Enterprise Rent-A-Car, found that only 18 per cent thought EVs would suit their companies, with 21 per cent highlighting range anxiety – fears over running out of charge before completing a journey – as their primary concern.

Even among those firms more open to the potential of EVs, 42 per cent claimed they would only allow employees to use cars like the Nissan Leaf for local journeys.

However, Enterprise's research found that the vast majority of business journeys are far shorter than the typical EV range of 120 miles.

Rob Ingram, director of business rental, UK and Ireland, at Enterprise, said that in many cases EVs could form the bulk of a company's fleet if decision makers better understood the cars' capabilities.

"This research suggests that, while alternative technology may be advancing, businesses adaptation to change is being hindered by a lack of clarity and understanding surrounding the potential for electric vehicles and business use," he said. "Most businesses require a selection of travel solutions and once they take the time to consider their requirements some may see that, as part of a broader transport policy, electric vehicles could have a role to play alongside other, more traditional, forms of transport."

In related news, Mitsubishi announced it will test its forthcoming i-MiEV electric car in Thailand as part of the national government's strategy to popularise low carbon transport.

The i-MiEV trial will examine the acceptability and marketability of EVs in Thailand, as well as the feasibility of setting up user support systems and expanding charging infrastructure, similar to agreements signed with Monaco, Iceland, Denmark, and Singapore, among others.

"The popularisation of EVs in Thailand will not only contribute to the reduction of environmental burdens, but... will be an important aspect in bolstering Thailand's competitive edge in the next-generation vehicle industry," said Mitsubishi president Osamu Masuko.

The i-MiEV is currently on sale in Japan, Hong Kong, Australia and some European markets. It is launching in the UK early next year, retailing at £23,990, including the £5,000 government subsidy.